Frame Your Headshot to Match Your Brand Colors

The signature photograph now has treatment options: a border in your accent color, a soft duotone overlay, a rounded rectangle mask, and the circle covered in circular photos.

What each is for

  • Border. A thin ring in your color. The most conservative option and the one that works with any photograph.
  • Duotone overlay. Recolors the photograph toward your accent color. Strong, cohesive, and only right if your color is genuinely part of your identity.
  • Rounded rectangle. Softer than square, less informal than a circle. Frequently the best of the three.
  • None. Still the default, and still a perfectly good answer.

The case against using any of them

Worth stating, since we built the feature. A headshot is a photograph of a face, and treatments interfere with the one job it has, which is showing what you look like. A heavy duotone can genuinely change how somebody reads your coloring, and a casting director looking at a blue-tinted photograph is doing more work than they should have to.

Use the border if you want cohesion. Use the duotone only if you are confident about it, and check it against the untreated version before you commit.

Like everything in email, it is baked in

All of these are rendered into the image file rather than applied with a stylesheet, for the same reason the circle is: email clients strip the stylesheet. Change your color and the images regenerate.

Get the color from one place

The accent color used here is the one from your website settings, so your signature, your site and your business card agree with each other. Set it once in the color scheme picker.

If you have not chosen a color at all, pick one dark enough to be legible as text on white. Most actors' first instinct is something too light, and it disappears entirely on a phone in daylight.

Related

Layouts are in Grid Cells and Accent Bar and Portrait Right and Monogram. The general argument for consistency is in maintaining a consistent online presence.

Create a free actor website and set your color once.


Tomasz Mieczkowski

About Tomasz Mieczkowski

Tomasz Mieczkowski is the co-founder of IADB.com and all of the related websites for film and tv industry professionals.

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